.au domain names for email

Setting up a custom email address with a .au domain is an easy first step you can take to build a personal or professional online presence. While a website can be a great help to your brand, you don’t need a website before you set up your custom email address.

Australian consumers regard .au domain names as “trustworthy”. Having a dedicated .au email address tells your audience that you’re a credible organisation or individual with an established presence in Australia.

With your own .au domain name and email address, you have greater control over how you contact your customers and people in your network. You can choose your email service provider, set up security measures, select email formats and templates, and manage your email accounts according to your own needs. Email addresses stay with the business – not with the service you’re using.

A .au domain name enables your organisation or business to have consistent email addresses organisation-wide. Consistent .au email addresses allow everyone in your organisation to showcase your brand with each email they send.

Emails from custom domain names are less likely to be flagged as spam when set up correctly. Due to robust rules and governance of the .au domain, .au domain names experience significantly lower levels of domain abuse (such as phishing or malware) than the global average. auDA also invests in the security of the .au domain to maintain accurate, uninterrupted delivery of services you can rely on.

Select a distinctive and relevant domain name in a .au namespace that aligns with your business, organisation or personal profile.

There are different approaches to set up a custom email service. You may want to only use your .au domain name to forward email to an existing inbox, or you may want a full-featured service with email, calendar functionality and productivity tools.

Prices will vary depending on the type of service, provider, the number of separate email accounts you need, your cloud storage requirements and other features offered.

Many domain name providers also offer email services. While it can simplify things, you don’t have to use the same provider for your email services and domain name registration.

Once you’ve registered for an email service, you’ll need to connect your domain name to it.

Depending on the type of service you choose you’ll need to modify the domain name system (DNS) records for your .au domain name. This can include changing the MX (mail server) records and verifying you are the administrator of the domain name.

Your email provider can provide you with detailed instructions on how to make these changes, if they are not included in their registration process

Email authentication helps email systems understand that emails sent from your domain name really are from you and can improve their deliverability. Setting up authentication involves creating additional DNS records for your domain name:

• Sender Policy Framework (SPF)
• Domain Keys Identified Mail (DKIM)
• Domain-based Message Authentication, Reporting and Conformance (DMARC)

The exact steps can vary depending on your provider and email service type, but your email service provider should have detailed instructions on how to complete this.

Email is often extremely important for businesses, so it’s important to ensure good online security practices extend to your email setup.

• Use strong passwords
• Enable multi-factor authentication (MFA)
• Limit administrator access
• Keep devices secure